Celebrate Ride Like King’s 17th year (and 8th year on Zwift) next week with events featuring celebrity leaders, product giveaways, jersey unlocks, and even Buffalo bikes!
Every 500km ridden by the Zwift community means one more Buffalo bike donated to World Bicycle Relief – up to 700 bikes. Read on for details…
What is Ride Like King?
In 2007, at age 73, Giant Group King Liu completed a 15-day, 927km ride around Taiwan. This resulted in a renewed passion for cycling and the benefits it brings to the individual, community, and country. Following this, King traveled to countries and spoke with governments to promote the positive impacts of cycling.
His message resonated within the company as well. ‘Ride Like King’ started in 2009 as a small event within the Giant Group to celebrate their founder’s passion for cycling. But it grew to be an annual event and is now in its 17th edition! Zwift is an active partner and has been hosting the event on its platform since 2018.


Event Details
“Ride to Raise” warm-up rides are scheduled hourly from 6am UTC Monday, May 12 to 3am UTC Friday, May 16th. These rides are 45 minutes long and rotate every other hour between two routes. Finishers will unlock the RLK17 kit (see below), and the distance from these rides counts toward our community distance goal to earn Buffalo bikes:
- Island Hopper
- Open Category D will ride Revolt Advanced Pro gravel bikes with Cadex AR35 wheels
- Women-Only Category E will ride Devote Advanced Pro gravel bikes with Cadex AR35 wheels
- Handful of Gravel
- Open Category D will ride Revolt Advanced Pro gravel bikes with Cadex AR35 wheels
- Women-Only Category E will ride Devote Advanced Pro gravel bikes with Cadex AR35 wheels
“Celebration Rides” are scheduled from 4am UTC Friday, May 16th to 6am UTC Monday, May 19th and are full laps of the selected routes led by ambassadors and athletes. Finishers will unlock the RLK17 kit (see below), be entered to win an IRL jersey (see below), and have their distance added to our community distance goal to earn Buffalo bikes.
The schedule rotates through three blocks of events, with each block hosting 7 event time slots which are 4 hours apart:
- Event Block 1: Tair Dringfa Fechan (1 lap: 32km, 349m)
- Open Category D will ride Giant TCR Advanced SL 2025 road bikes with Cadex 65 wheels
- Women-Only Category E will ride Liv Langma Advanced SL road bikes with Cadex 65 wheels
- Event Block 2: Danger Noodle (1 lap: 32.3km, 413m)
- Open Category D will ride Giant TCR Advanced SL 2025 road bikes with Cadex 65 wheels
- Women-Only Category E will ride Liv Langma Advanced SL road bikes with Cadex 65 wheels
- Event Block 3: Triple Flat Loops (1 lap: 36.2km, 134m)
- Open Category D will ride Buffalo Fahrrad bikes
- Women-Only Category E will ride Buffalo Fahrrad bikes

See upcoming events at zwift.com/events/tag/rlk17 >
Celebrity Ride Leaders
The big weekend Celebration Rides will feature pro riders from Giant and Liv’s most notable teams, including Team Jayco AlUla, Liv AlUla Jayco, and Giant and Liv triathlon, plus mountain bike and gravel pros, ambassadors like Ayesha McGowan and Louis Hatchwell, Zwift community ride leaders, and more.
Hint: check the signup list in Zwift Companion to see who is signed up as a ride leader for any events you’re interested in!
Giveaways and Prizes
Finish any of the RLK events and you’ll unlock the exclusive Ride Like King 17 kit in game.
Also, each Celebration Ride you complete earns you an entry to win a limited-edition RLK17 jersey along with a signed card by King Liu himself! Three winners will be drawn per main event, meaning 63 winners will be drawn overall.
Questions or Comments?
Post below!