Zwift recently announced plans for their first-ever large-scale community meetup, but it’s much more than a simple meet and greet. It’s a full-on Zwift community cycling holiday combined with fireside chats and other fun connecting events fueled by the infectious energy of Zwift’s global community.
Dubbed Zwift Community Live (ZCL) 2025, it’s all happening in Mallorca on April 3-6, 2025. Tickets are close to selling out, but there’s still time to register.
I sat down for a quick chat with Zwift CEO and Co-Founder Eric Min to talk about what they’ve got planned for the event. (He was actually in Spain at the time, checking out the Zwift Academy finals in person.) I asked him about his goals for this event, because it’s something he’s really been spearheading. He said:
After 10 years, it’s time to bring out community together to ride, connect, and strengthen the bonds we’ve built online. We’re social creatures, and virtual is great. But there’s nothing that replaces the real human connection.
If this is successful, we anticipate this may have the ability to bring thousands of people every year. Whether it’s in Mallorca or somewhere else. We want the first year to be somewhat of a pilot, and hopefully it will go well. We’ll learn, then we’ll scale it further the following year. The ambition is that this would be an annual event.
Here are some details Eric shared about ZCL 2025 that haven’t been released anywhere else…
IRL Rides
We’ll have three days of guided group rides on iconic Mallorcan roads like Formentor and Sa Calobra. Each day will feature short, medium, and long ride options.
Which rides is Eric doing? Perhaps unsurprisingly, he told me, “I’m going to be on the biggest, longest rides. Weather permitting. The roads along the coast are amazing, and I think at that time of year there won’t be so many cars. Just tens of thousands of cyclists taking over Mallorca!”
About the Hotel
Our home base for Zwift Community Live 2025 is the Iberostar Playa de Muro Village located in the charming town of Alcúdia on Mallorca’s north coast. This hotel is reserved exclusively for Zwift Community Live, and Eric actually stayed there two nights recently to “test it out.” He told me, “It’s a 5-star hotel for the price of a 3-star hotel.”
Located right by the beach, this stunning hotel offers single or double-occupancy rooms with breakfast and dinner included. It looks to be the perfect spot to unwind after a day of riding, connect with fellow Zwifters, and recharge for the next adventure. Four things worth noting about our ZCL accommodations:
- Exclusive Access: The Iberostar Selection Playa de Muro will open its doors exclusively for ZCL 2025, providing a private and tailored experience for us.
- Prime Location: Situated in the heart of Alcúdia, which is known for its pristine beaches, historic charm, and world-class cycling.
- Cycling Amenities: The hotel offers bike storage, maintenance facilities, and recovery areas, so our gear will be as ready for the rides as we are! There’s also a full-service bike shop directly across the street if needed.
- Luxurious Comfort: It’s a getaway, right? Relax in beautifully designed rooms, enjoy spa treatments, or unwind by the pool with views of the Mediterranean.
Special Guests
Zwift is still finalizing the list of special guests for ZCL 2025, including heads of the biggest community groups on Zwift. In addition, they will bring a selection of their ambassadors and VIP’s. So far they’ve shared with me the following names:
- Katie Kookaburra – Renowned cycling content creator.
- Shane Miller (GPLama) – Cycling tech guru.
- Matthew Stephens – Former pro cyclist and commentator.
- Riders from Alpecin-Deceuninck and Canyon//SRAM teams.
- Representatives from GCN
- I also understand there will be more big names will be unveiled in the coming months
It’s the other guests I’m most excited about, though. 🤗 I’ll be there with my wife, and we’re stoked to meet lots of Zwifters in person who we’ve only seen in Watopia. I’m particularly looking forward to finally meeting Zwift’s event guru James Bailey, and I know we’ll also be hanging out with Beccah Niesen, who led the charge in us developing Zwift Insider’s women’s racing pages.
Like me, Eric Min sees this as an opportunity for “everyday Zwifters” to meet up. While meeting and riding with pros and influencers is fun in its own way, Eric says, “This is just as much about Zwifters meeting Zwifters.” It’s an opportunity for Zwift micro-communities (like race teams) to come together.
Daily Schedule
This rough schedule is going to be dialed in as the event draws nearer, of course. But this should give you a basic idea of what to expect each day:
April 3
- Pick up rental bikes
- Shake out rides
- Evening dinner for all guests
- Special guest speakers
April 4, 5, 6
- Guided group rides (see “IRL Rides” above)
- Evening dinner for all guests
- Special guest speakers
April 7
- Departures (guests may stay longer at their own expense)
And More
Eric let me know about a few more things Zwift has planned for the weekend, including:
- Previews of what’s coming next on Zwift, including powerful new tools and fresh roads!
- Nightly fireside chats featuring special guests, led by Matt Stephens
- A Flanders watch party (the race happens on April 6)
How To Register
Attending ZCL 2025 is no small investment, and Zwift realizes this. “We make no money on this event,” Eric said. “In fact, we invest in it, and we’ve negotiated the best possible rates for the guests.”
Tickets start at €1150, and all the details are on the webpage provided by Zwift’s event partner, Huerzeler – The Cycling Experience. Options include high-end bike rentals to help ease travel logistics…
Questions or Comments
Will we see you in Mallorca? Share any questions or comments below, and you might also want to check out Zwift’s homepage for ZCL 2025.
No Tron bike as a rental option? I’m out.
Imagine if Zwift used their money and resources to improve the platform for existing users instead of back patting exercises like this. The CEO is on a non stop jolly
I bet you’re fun at parties.
Sadly the racing teams have had their 7-9 yrs of hard work building events culled after years of organising and promoting due to careless curation (20 random events per hr) not their lack of effort and know how. Thus they are staying away. The irony of announcing a community event while simultaneously turning your back on them is not lost.
“We make no money on this event,” Eric said. “In fact, we invest in it, and we’ve negotiated the best possible rates for the guests.”
Yeah you invest the monthly payments in this…so we the users invest in this… but just go on with blahblah…
I would love to be a fly on the wall when the weight dopers ask each other “So you’re really not 5ft. tall and 90 lbs?”
In attending from Australia. Glad to see there are a few Aussie Personalities 👍
If I wanted to go with another zwift buddy, is that a single or double occupancy room? The explanations don’t make sense.
Don’t quote me but my understanding is that both options are available. If you book a dual occupancy, you will be asked if both of you or only 1 or you is riding.
I assume if you share a room, it’s double occupancy. If you each get your own, it’s single.
is there a place where people who are going are chatting about the experience? i didn’t see anything on the zwift forum.
There’s a “Zwift Community Live 2025 Club” in the Companion app. I think that’s the place!
It’s a pretty good deal for what it is. The lack of buzz around it really makes me wonder what it will be like. I’m going for the riding.