Zwift has partnered with Adidas for running events in the past, but this month sees the first-ever cycling-related partnership. Adidas is celebrating the launch of the Indoor Cycling Shoes with a 4-day event. Details below!
About the Shoe
Launched IRL December 15, 2021, the Adidas Indoor Cycling Shoes are lightweight, breathable, and made from at least 50% recycled content to help reduce plastic waste. They’re available in three colors: Turbo, Cloud White, and Acid Red (shown).
Riders participating in Adidas Global Cycling Series events will be given virtual Adidas Indoor Cycling Shoes to wear during the event, and will unlock the shoes upon completing the event.
Routes and Schedule
All rides are 45 minutes long, and some will be led by Adidas ambassadors including Jessie Zapo, Alea James, Lottie Bildirici, and Garrett Gooch. Expect participants to ride at a range of paces. Find a bunch riding at your pace and enjoy the camaraderie!
- Ride 1: Wandering Flats
- Ride 2: Legends and Lava
- Ride 3: Park Perimeter Loop
- Ride 4: 2019 UCI Worlds Harrogate Circuit
Shoe Unlock and Giveaway
Finish any ride in the series and you’ll unlock the Adidas Indoor Cycling Shoes in game. You’ll also earn your entry for a chance to win a real pair!
(To enter the giveaway, you must complete any ride, be part of the Adidas membership program, and be an active Zwift user. Limit one entry per person. Subject to eligible countries: US, AUS, NZ, DE, UK, FR, NL and ESP.)
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