As of today ZwiftBlog has officially been renamed to Zwift Insider.

First, a Little Background…

When I began building this site over two years ago, I wasn’t sure what it would become. At that time there was a clear need for a public, community-driven website that answered Zwifters’ questions, publicized events, and generally served as a hub of information for all things Zwift.

I wasn’t sure if ZwiftBlog would become that site, but I knew Zwift was a game-changer in the cycling world, and I could be a part of the movement. So I took a simple blog live and began posting articles.

Honestly, I spent way too much time in the following months writing hundreds of posts, running speed tests, creating maps, and analyzing new routes. But it was all so much fun!

The Current Situation

Today we’ve got a team of 30+ dedicated Zwifters posting on a variety of topics. We’ve also begun partnering with top community members like Zwiftcast, Zwift Community Live, TeamODZ and Shane Miller to share the incredible content they are creating.

Our partnership with Zwift HQ is also now official: they are giving us advanced notice on events, game updates and more so we can have quality, informative articles ready to share when the time is right. Zwift is also helping to cover some of our regular monthly expenses (with the agreement that Zwift will in no way influence site content decisions.)

Why the Name Change?

ZwiftBlog has become much more than a simple blog. It’s now a community-driven hub of information for all things Zwift… and it’s only going to get better. It deserves a less generic name.

On top of this, Zwift has their own corporate blog which they are now updating regularly–this is the real “Zwift Blog.” Our new name will help clarify the difference, especially for Zwift newbies.

What’s Next?

We’re just beginning to take this to the next level. The Zwift Insider team will continue to deliver quality, timely content for the Zwift community. We’ll endeavor to share the best content created by the community. And we’re even expanding our online store to include inspiring pain cave posters and Zwift Insider swag!

It’s all going to be a lot of fun, and I hope you’ll hang with us for the ride.