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    Interviews

    Bloomberg Quicktake Interviews Eric Min

    Eric Schlange
    By Eric Schlange
    November 29, 2020
    LAST UPDATED November 27, 2020
    24

    If you’re interested in hearing what the future of Zwift looks like from the lips of CEO Eric Min, check out this brand-new quick interview with Bloomberg Quicktake anchor Tim Stenovec.

    Some interesting bits of info from the interview:

    • Zwift has seen a 263% increase in subscribers since April
    • More and more people are coming to the platform in order to feel more connected socially. “Think Fortnite for fitness,” Eric says.
    • A big part of Zwift’s latest $450 million investment round is about making Zwift easier to buy, easier to be onboarded, easier to use. Zwift’s investment into hardware is part of that bigger strategy.
    • Zwift’s hardware division is focused on developing a smart bike. No ETA given at this time.
    • Does Zwift have plans to IPO? “We have those ambitions,” Eric says. But for now Zwift is focused on growth and long-term stability.
    • Eric doesn’t see Peloton as a competitor, but as a complementary service.
    • Only 25% of Zwift’s customers come from the US, and Europe represents about 50% of their customer base.
    • Cheating in Zwift races: “There are things today that are very manual that we need to automate.”

    Your Thoughts

    What do you think about what Eric had to say? Share below!

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      Eric Schlange
      Eric Schlangehttp://www.zwiftinsider.com
      Eric runs Zwift Insider in his spare time when he isn't on the bike or managing various business interests. He lives in Northern California with his beautiful wife, two kids and dog. Follow on Strava

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