Starting in October and going through November, Zwift has been celebrating its 10th birthday. You’ve probably noticed that they’ve been holding lots of fun events (like the Big Birthday Bash rides held in early October), along with repainting the Watopia blimp and adding bits of road art and confetti to our rides.
Read more at zwift.com/10-years-of-zwift >
When the 10-year kit was unveiled in game, some of our readers asked if Zwift was going to sell an IRL version of the kit – because it’s pretty sweet!
We reached out to Zwift to ask if that was going to happen, and Zwift initially said they weren’t planning to do so. But then they came back to us a few weeks later to say that, based on the number of inquiries they’d had about an IRL kit, they were going to get it produced!
And that brings us to today’s announcement: Zwift x Pedal Mafia have teamed up to bring a version of the 10th-anniversary kit to life! The website went live today for pre-sale at pedalmafia.cc/collections/zwift-10
The jersey and bibs are based on Pedal Mafia’s Core Collection. Jerseys are $100USD and bibs are $150USD, and Pedal Mafia ships globally so you can get the kit anywhere in the world!
Orders placed now are pre-orders, and the site says items will ship in late November. This is a limited run, available for a limited time.
I can’t believe people buy this.
I can’t believe people buy 300 dollar muted or black jerseys with poser logos. At least these have some life to them and are reasonable for a custom kit.
Also, both options are useless
Just who are you showing off too with 250 usd kit indoors?
Maybe, sometimes, some crazy folk just like stuff because they like it, and don’t have some weird compulsion to show off ?
Maybe some crazier folk would even wear stuff outside as well ?
Might work well for non-crazy-folks on April Fools and Halloween rides.
they are missing a huge opportunity I think. They should be giving these away or deep discount for those of us who have been members for 10 years, not charging us to wish them a happy birthday…..
I agree with that idea. I thought about it for a moment and then thought” “Why do I want to be a free billboard IRL?” It looks ok but there is no value over the kits I have and wear irl now. And I have more than enough to rotate wear and laundry.
This kit is friggin’ awesome. I ordered mine and can’t wait to get it. I am going to wear it indoors, outdoors. I don’t care if other people like it or not, never have been much of slave to the approval of others.
Looks amazing. Just curious: how long is it available. Just this month or on to December?