Zwift Announces “Tandem” Dating Service

From the editor: now that April 1 has passed, we’re adding a note here to let you know that yes, this was an April Fools’ Day post. But we’re keeping it up posterity… and because we think it’s fun.

If single isn’t your speed, Zwift’s new matchmaking service may be just what you’re looking for.

Announced today, Zwift’s “Tandem” uses the company’s vast database of rider metrics and its aptly-named Companion app to match riders looking to mingle. Zwift’s press release claims Tandem “matches eligible Zwifters with startling accuracy while providing a safe virtual hangout space.”

How does it all work? While we don’t have access to the closed beta app just yet, Zwift’s sparse press release and some extra details from inside sources give us a good idea of how it all works. Let’s dig in…

Multi-Metric Matchmaking

Dating site eharmony took online dating to the next level when they released their survey-based matchmaking services in the early 2000’s. While eharmony asks new users numerous questions about religious background, career aspirations, and weekend hobbies, Tandem makes it easy, using the metrics Zwift already has in order to make a match.

While Zwift is keeping the complete Tandem formula under wraps, we do know matches are being made on these key metrics:

  • FTP: for those looking for something long-term and steady, compatible FTP is crucial.
  • VO2Max: if you’re looking for a more sprightly fling, checking VO2Max compatibility is a no-brainer.
  • Course Affinity: the couple that rides together, stays together. Looking at your favorite routes says a lot about compatible partners.
  • Tron Ownership: simply put, Tron ownership status needs to match. Two non-Tron owners? No big deal. Two Tron owners? Perfect. But you’re just looking for jealousy if only half the couple can ride Zwift’s most coveted bike.
  • Team Membership: Zwift is home to hundreds of teams, and studies show that riding for the same team gives couples shared goals.
  • Max HR: some studies show that max heart rate is an indicator of compatibility between partners.

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Getting Started

Once Zwift’s phased rollout is complete, all Zwifters should see an on/off toggle in their main settings window for “Tandem Matchmaking”. Ready to test the waters? Turn it on and let Zwift’s algorithms work their magic!

Efficient and Safe

Tandem is a “Zwifty” version of dating, bringing efficiencies to an activity that can be time-consuming and intimidating, much like riding a bike outdoors.

“Kitting up, braving the weather, and riding in traffic intimidates some riders. Zwift took those issues away,” explains Mark Cote, new head of Tandem’s product team. “Now we’re doing the same with dating by making it easy to meet potential partners while sticking to your workout goals.”

Zwift’s matchmaking algorithms do all the heavy lifting, even going so far as to suggest virtual meetups on favorite courses. “Ride together virtually, chat using the Companion app, and see if you want to pursue things further,” says James Bailey, Zwift’s new Director/Ambassador of Tandem Events. “If it doesn’t work out, just flip a u-turn. There are plenty more real fish in Zwift’s virtual sea.”

Two Tandem beta users testing Zwift’s “Tunnel of Love” expansion route

The Backstory

Zwift has been making some big C-suite moves in recent months, notably bringing on Amazon’s Kurt Beidler as Co-CEO alongside co-founder Eric Min. In announcing Tandem, Zwift also announced Min’s move to CM (Chief Matchmaker), a role he’s unabashedly excited about.

“I’ve always said that Zwift had to expand to other indoor fitness activities, so this move is a natural evolution for the platform,” Eric said. “Early testing with Tandem has shown much promise, and I know Zwift can help more singles find more love more often.”

Pricing

While Tandem is planned as a paid add-on service to Zwift’s monthly subscription, it will be free to all Zwifters in the initial beta phase (much like Zwift was free during its beta phase in 2014-2015).

Final pricing has not yet been disclosed, but inside sources tell us pricing will be “much more affordable than Strava.”

Questions or Comments?

Post below!

Eric Schlange
Eric Schlangehttps://zwiftinsider.com
Eric runs Zwift Insider in the spare time he finds between riding his bike and managing various business interests. He lives in Northern California with his beautiful wife Monica. Follow on Strava

48 COMMENTS

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Steve Thornton
Steve Thornton
3 years ago

Hahaha, nice one Eric, April 1st again. 🤣👍

Jig
Jig
3 years ago
Reply to  Steve Thornton

Spoiler!

Kelley Wegeng
Kelley Wegeng
3 years ago

I heard they were also going to be putting out a plan to get parents in shape to haul their kids to school. You can put in a weight for your kid(s) and your trailer model and it’ll set intervals to help you get ready for it.

Stef Morency
Stef Morency
3 years ago

Good One! Reading this early in the morning.. Took me a minute after the initial bewilderment. 🙂

Chan Stevens
Chan Stevens
3 years ago

Must admit my initial reaction was wondering if the post was the spoof or the article was legit depiction of Zwift’s in game.spoof. I haven’t hopped on yet today to see what surprise Zwift may have put out there, hope they bring back their traditional April 1 hijinx

Zeezee Baiker
Zeezee Baiker
3 years ago

Happy April fools! Nice work!

Kyle Bredesky
Kyle Bredesky
3 years ago

This is amazing. 😍😅☠️🤣🤣😂

Jeff Tsang
Jeff Tsang
3 years ago

I thought this was about tandem bikes in the game, which would be even cooler 😎

Derek
Derek
3 years ago
Reply to  Jeff Tsang

Same, I’d be up for tandem racing!

Linny
Linny
3 years ago

Is there an option to jump off the ride into the bush for a quickie mid ride? 😉🤣🤣

Linny
Linny
3 years ago

Is there an option to jump off the bike & into the bush for a quickie mid ride? 😉🤣🤣

Paul
Paul
3 years ago

Is liking gravel routes considered a red flag?

Katherine
Katherine
3 years ago
Reply to  Paul

🤣🤣🤣

Sylvia Granlund
Sylvia Granlund
3 years ago

Hahahaha! Fantastic! This made my day😂😂😂 you’re the best🙌

Carl Drake
Carl Drake
3 years ago

Lol! Well played, Eric, well played!

PaulMez
PaulMez
3 years ago

😀Nice April post Eric! May be you’re into something https://www.thetimes.co.uk/article/strava-running-app-dating-tinder-pnwx0drk6

James Terrell
3 years ago

“The couple that sweats together, sticks together” FIFY 🙂

Marcia Cousins
Marcia Cousins
3 years ago

Well you’ve certainly created a great deal of thought…well done Eric.

Gregory S Fisher
Gregory S Fisher
3 years ago

April Fool’s!

Alex
Alex
3 years ago

Should I lie about my FTP? 🥰😜

Jack
Jack
3 years ago

Hilarious and very well written

Mark
Mark
3 years ago

This is just perfect!

chef-kiss.gif
Singlesaddle
Singlesaddle
3 years ago

Best APRF of the day. Considering my Zwift name I would not likely do well with Tandem.

Rob
Rob
3 years ago

I read this and thought it an idea commensurate with the times and certainly an extension of Zwifting. But, as soon as I started to form the words to tell my wife, I thought, “No, this is an April fools joke.” Very good.

Thorben
Thorben
3 years ago

This would actually be a good idea. But I would name it “Zwinder” 😂

Craig Pettigrew
Craig Pettigrew
3 years ago

“Wow, look at the size of his…down tube.”

Marsha Wartell
Marsha Wartell
3 years ago

I was skeptical 🤔 and then read on thinking seriously Eric that’s was a lot of time & typing for Zwifts April 1 joke ! Great job at “Got Ya Again” 😂😂

will
will
3 years ago

Man you got me. duh!!!

Phil Pinkerton
Phil Pinkerton
3 years ago

Love it! ““If it doesn’t work out, just flip a u-turn. There are plenty more real fish in Zwift’s virtual sea.”

T Rider
T Rider
3 years ago

Well thought out! Can’t wait for Tandem bikes to use during Tandem dating!! 🤣

Nathan
3 years ago

As a beta tester of this feature, Gabriela & I can atest it WORKS!! 😁

Carsten Re. from Germany
Carsten Re. from Germany
3 years ago
Reply to  Nathan

Hahaha … a tandem with special Guerra-gears 😉🤣

Carsten Re. from Germany
Carsten Re. from Germany
3 years ago

Damn Eric, you got me 100% 🤣 … although I knew which date we have today 🙈🙈🙈🤣 … and I love the idea of mixed tandem racing 🤗

Emilio Lence
Emilio Lence
3 years ago

As I am from a country with no tradition of April’s fools, I believed. I was thinking that was weird, but you made believable. Much better than last year saying that Tempus Fugit would become gravel.

Loopy
Loopy
3 years ago

Loved it! Thanks for the laugh Eric. Tron bike matching is definitely a major element of the criteria 😂

Mark
Mark
3 years ago

It’s not completely implausible…

Dammand
3 years ago

As funny as this is, this isn’t such a bad idea.

Last edited 3 years ago by Eric Schlange
Mark
Mark
3 years ago

In a survey of beta testers, 9 out of 10 reported that they prefer for a good FTP in a potential match over a good (or even outstanding) 15 second sprint power.

Konstantin Kleine
3 years ago

I wish this was a real feature! Probably should message James about it …

Lexi
Lexi
3 years ago

Thought I survived April Fool’s Day but alas at 3am on April 2, this article got me. Thanks for the early morning laugh.

HRD
HRD
3 years ago

They pedaled in sync

2023-03-01_17-30-34_5_clean.jpg
James simonson
James simonson
3 years ago

Reading the comments I am getting that this is an April 1st thing.And I bought it.But I was thinking the whole time that would awesome just to find training a training partner.

ShakeNBakeUK
Super Member
ShakeNBakeUK(@bakeuk_2)
3 years ago

XD

ed h
ed h
3 years ago

and I read the whole damn thing trying to think up a smart ass comment…not until reading comments did I grasp I had been had.

Miro
Miro
3 years ago

I though the wooden indoor only bike frame was already the 1 April joke. Kind of gets me worried that the older article may have been serious.

Ken
Ken
3 years ago

5* out of 5 – chapeau!

Alex
Alex
3 years ago

I was just blown away at how silly the idea was. I’m not surprised it was nothing bit a silly April 1rst joke!

Ima Beast
Ima Beast
3 years ago

These are so well planned every year!!

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